(CTN News) – It has been just under a month since Meta launched Threads, the company’s competitor to Elon Musk’s X (formerly Twitter),
Which has attracted “just under” 100 million users every month since its release in July, said Meta CEO Mark Zuckerberg during the company’s quarterly earnings call.
Despite the progress made by Threads, Zuckerberg has said he is satisfied with the progress the company has made. The company is already three months into the program, and I am pleased with the direction we are heading in,” Zuckerberg said during the conference call.
In the future, what can we expect from Threads? According to Zuckerberg, the app will now focus more on growing the community and enhancing its features.
As Meta’s CEO, he hopes that the company’s new social media platform will grow to a billion users in the next few years, and he hopes this will be possible within the next few years.
I’ve been thinking for a long time that there should be an app that allows billions of people to have conversations on a topic of their choice that is a bit more positive.
As a result, I believe that if we continue to work on this for a few more years, then I believe we will have a very good chance of realizing our vision for that area,” he added.
It is estimated that Threads attracted 100 million sign-ups in its first week, however, soon after it was launched, people began complaining about its limited functionality and the overwhelming presence of brand posts in feeds.
In spite of this, Meta continues to introduce new features to the app on a regular basis. In spite of the fact that everyone believed Threads to be dead, Zuckerberg’s optimism suggests otherwise.
In a conference call with investors, Meta’s CFO Susan Li expressed optimism about Thread’s potential as well as the company’s plans for the upcoming year to capitalize on the momentum generated by its product.
The Instagram head Adam Mosseri took the opportunity to thank the Threads community for its support.
As part of the Meta earnings call today, @zuck [Mark Zuckerberg] mentioned that there are just under 100M monthly active users of Threads. It is with great pleasure that I extend a heartfelt thank you for being a part of this community that is growing.
We are working on more updates that will improve your experience, and we look forward to working with you.”
Quite a few new features have been added to Threads over the last few months.
A few months ago, it first launched on smartphones, but now it has made its debut on the web. It is Meta’s intention to use ActivityPub, which powers Mastodon as the platform for Threads to integrate it with other decentralised social apps.