BANGKOK – Tourist Buddy Virtual Assistant employs the latest technology. It will pronounce greeting words, provide basic information on assistance and advice using “Hologram Projection”, reflecting the modern image of Thailand’s Tourist Police.
The application launch has been timed for the start of Thailand’s popular Songkran Festival or “Water Festival” when thousands of tourists travel to Thailand during the week 12 to 17 April.
“Tourist numbers will increase sharply during this event,” said Tourist Police Division commander, Pol Maj Gen Roy Inkapairoj, “And we realise the need to provide efficient services for all tourists”.
The government has set a revenue target of Bt2 trillion for the tourism industry as the country readies for the introduction of theASEAN Economic Community in late 2015.
Safety has been identified as a key factor to delivery a quality tourism product and the government has pledged to beef up police resources to meet the challenge.
The Tourist Buddy Application offers police officers a new channel to deliver security support, service, information and tips.
“Thailand is famous for great service, hospitality and beautiful scenery,” explained the tourist police chief in a preamble leading up next week’s launch.
“By introducing Tourist Buddy, we hope that the Tourist Police can deliver a higher level of service and safety for tourists who come to visit Thailand and somehow end up in difficulty.”
The launch ceremony for the new App will also include an “i-Exhibition” at Suvarnabhumi Airport, that will remain open to the public until 16 April.
A press conference, 1000, Wednesday 3 April, will be held at Sub-Division 6 Tourist Police Division, 2nd floor Suvarnabhumi Airport.