Elon Musk Claims Twitter To Launch New ‘Verified’ Color-Coded Scheme Next Week

(CTN NEWS) – After a botched initial launch, Elon Musk Claims Twitter Inc plans to roll out its verified service next Friday with different coloured checks for individuals, companies and governments.

Elon Musk, the chief executive, assigned the categories’ colours on Friday: gold for businesses, grey for governments, and blue checks for people, including celebrities.

He added that verified accounts will be manually authenticated before a check is activated, calling it “painful but necessary.”

In another tweet on Friday, he explained that the updated US$8-per-month service would enable users to have a smaller, secondary logo of their businesses if verified by them. “Longer explanation next week.”

The social media site postponed its relaunch on Monday in order to make it error-free.

The service is anticipated to help Twitter increase revenue at a time when Elon Musk is attempting to keep advertisers after purchasing the firm last month for US$44 billion.

The subscription service, which Elon Musk referred to as a “great leveller,” was put on hold on November 11 due to the proliferation of bogus accounts.

This led the world’s richest man to reinstate the “official” badge for some users.

For instance, a user posing as the pharmaceutical business Eli Lilly & Co. tweeted that insulin would be free, causing a dip in the stock price and requiring the company to publish an apology.

Many businesses, including General Motors and United Airlines, decided to stop or remove their platform advertisements due to the unrest. However, according to Elon Musk, Twitter‘s user growth is at an all-time high.

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