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LinkedIn’s New Feature Encourages Users To Connect With Their Networks

Avatar of Salman Ahmad



LinkedIn's New Feature Encourages Users To Connect With Their Networks

(CTN News) – The LinkedIn network has a great deal of connections, yet most LinkedIn users do not communicate with most of them on a regular basis.

In the redesigned section of My Network, the professional social network has created a tab entitled “Catch Up” in an attempt to facilitate this.

The “Catch Up” tab will highlight recent activities from your connections, such as a new job, work anniversary, or upcoming job opportunities. With one tap, you can like their post or even initiate a direct message conversation with an automatically generated message such as “Congratulations on your 3-year anniversary at work.”

A new tab titled “Grow” will contain options such as connection requests, invitations to newsletters and events, and recommendations for connections.

In the My Networks section of LinkedIn, LinkedIn began testing a “Celebrations” landing page last year. There was a page that listed milestones such as job changes, birthdays, and anniversaries at work. However, it remained in the beta stage.

Microsoft-owned LinkedIn is also launching a new AI-powered messaging feature that helps premium users draft a first message to someone even if they are not connected. In order to form the message, the social network uses data from both profiles.

As part of the feature, prompts are available for introducing yourself or asking the other person for advice or work experience. Before sending this message, users have the option of editing it.

LinkedIn has incorporated AI into a variety of features to date. An AI-assisted writing tool was launched last year for profile building, ads, and conversation starters for collaborative articles and recruitment.

There will be an AI assistant for learning that will provide users with advice regarding areas such as soft skills in October 2023.

LinkedIn says 85% of Americans are considering switching jobs soon. LinkedIn would expect to be at the center of job-related activities as Amazon, Google, Snap, Microsoft, eBay and Discord cut their workforces. A new tool called “Job Collections” lets you filter openings by different filters.


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