(CTN News) – Threads, the social media platform often referred to as the “Twitter” of Meta, has experienced a surge in popularity and success since its recent launch in the European Union.
To capitalize on this momentum, the app’s next major step is the development of its own API. This API will enable users to directly publish content on Threads, schedule posts, access analytics, and much more.
While it was already known since the end of October that Threads was working on its own API,
Which may include a TweetDeck-like tool for viewing posts in different columns and scheduling tweets, Adam Mosseri, the director of Instagram, recently emphasized the hard work being put in by the development team. Currently, they are focused on creating a writing API.
According to Social Media Today, this upcoming writing API will allow third parties to publish content on Threads. This will make it easier for community managers to handle the social network from their existing tools, and it will also enable gamers to share images and videos from their game consoles, among other possibilities.
However, it’s important to note that this future API will not provide access to analytics or other types of information options.
The API is presently active and undergoing testing, with only a select few having access to its current features. However, it is highly likely that it will be made available in the upcoming months, minimizing the waiting time to give it a try.
Moreover, Threads will incorporate the Activity Pub APIs and introduce enhanced connectivity options. However, the progress in this area is currently stagnant, as there is less focus on developing such options.
Threads aims to bridge the gap left by Twitter (referred to as “X” at present), which has restricted public and free access to its API.
Twitter’s API, which is now a paid service, previously provided access to valuable analytical data that played a crucial role in combating the dissemination of misinformation and fostering hatred on the platform.