Bare-bottomed businessman Gregers Moller and his wife, who both hail from freezing cold Denmark, have opened four exotic getaways in Thailand.
Mollerâ€™s getaways are the only resorts in Asia which exclusively cater for clothes-averse revellers.
And according to a report in the South China Morning Post, the ambitious entrepreneur plans to open a colossal 8,000 sq ft naked colony between Bangkok and Kanchanaburi by the end of the year.
While speaking with the news outlet, Moller said he gives guests a more â€œprimitive experience.â€
He said: â€œItâ€™s close to nature.â€
The Dane, who grew up in a household of Scandinavian nudists, opened his first naked hotel, named Chan Resort in Pattaya, in 2009.
The former journalist, who worked for a Danish newspaper, first arrived in Thailand in 1988.
Moller says most of his skin-obsessed guests hail from India, Australia, Hong Kong, the Philippines, Burma, Thailand, Singapore and Taiwan.
He said: â€œThey go to their rooms, take off their clothes and come down to the restaurant and talk to other people.
â€œNaturists are very talkative and they like to talk to each other.
â€œMost people who come here are couples. But we also have many singles. Other couple guests donâ€™t mind having singles as long as they do not expect any sexual activity.â€
But despite some nudie holidaymakers feeling frisky in the sizzling summer heat, sex in public is strictly forbidden at Mollerâ€™s sophisticated establishments.
Public sex is banned by the Naturist Association Thailand which was established by the pioneering Dane and his naked spouse in 2007.
The respected association boasts a whopping 3,000 members which includes resort operators who reserve parts of their premises for naturists.
Moller said: â€œThe hotel operators have to sign a contract with the association to behave according to standards. No sex is allowed in public places.
â€œFor the individual members, we have regular meet-ups like the upcoming naked run in October in a three kilometre jungle outside Bangkok.â€
And while nudism is restricted by law in Thailand, Moller says he organises public outing to private beaches .
He said: â€œYou can see some beaches in Phuket where nobody will mind if women are topless. But they will mind if the men are naked.
â€œHowever, thereâ€™s a private island which is owned by the Thai navy which is one hour by boat from Pattaya.
â€œEvery month, the association members will go to the beach on the island on a Sunday or Saturday for a picnic or games.â€
By MARK HODGE
Nude Resorts in Thailand
Lemon Tree Resort Phuket
J&M House, Ban Phe