Social Media Sales Soar in Facebook-Friendly Thailand

Social media commerce in Thailand is booming, where entrepreneurs sell products directly to customers via Facebook, Instagram and messaging apps like Japan’s Line Corp.

Social Media Sales Soar in Facebook-Friendly Thailand

BANGKOK – The son of a Thai fisherman, Anurak Saruethai never really took to life at sea. But seafood has been good to him. Hawking dried shrimp, squid and fish in nightly Facebook livestreams, Anurak, who is quick with a joke and adept at interacting with customers, can draw up to 300,000 viewers at a […]